SERGE LUTENS began his professional career in the world of hairdressing although he tried with makeup becoming the responsible of Carita brand. At 21 years old, the French designer was hired by Vogue France to be in charge of makeup, hairstyles, accessories and ornaments for his Christmas Special. Later on, Dior appointed him Director of Coloring. In 1980, Shiseido trusted him, for his professional career to create the international image of its makeup products. In 1990, he launched his first perfume: Feminité du Bois, being considered one of the 20 best perfumes of history by the French Academy of Perfume.