Zadig & Voltaire THIS IS HER! CASE

A SENSUAL AND WORRY-FREE AROMA

This is Her! From Zadig & Voltaire it is an “Eau de Parfum” for women with an Oriental Floral character. It captures the essence of a free, carefree and somewhat rebellious woman, an aroma full of sweetness and creamy nuances, which invites us to a place where there are no rules or restrictions, a kingdom of daring, modern and transgressive girls. .

This fragrance was launched in 2016 by perfumers Sidonie Lancesseur and Michel Almairac. With this perfume, and its male version, the French fashion brand Zadig & Voltaire began in the world of perfumery, creating a revolution among the younger public. It is a fragrance that claims the freedom to be yourself and your own lifestyle, without limitations or borders, an ode to spontaneity and independence.

Its olfactory pyramid captivates with its sweetness and creaminess. It begins with floral notes such as jasmine sambac and silk tree flower, bathed by a spicy veil of pink pepper, starting from the beginning, breaking the rules. Next, an edible and sweet heart makes its way, thanks to the combination of chestnut, whipped cream and vanilla, creating a sphere of sensuality and addiction. Finally, woody flashes full of mystery put an end to its wake.

ROCK 'N' ROLL. In this perfume, we can observe Zadig & Voltaire's passion for rock 'n' roll. They draw a rebellious and rock silhouette on it, as they also do in their fashion designs, with leather and studs. A fragrance that reflects the most daring trends of the moment.

TOP SALES. This is Her! It managed to position itself among the 'best sellers' of the moment. It received a strong marketing campaign, which managed to elevate it to the top. Behind its essence, hide many faces of 'it girls' of the moment who have declared themselves unconditional fans of this current and cosmopolitan aroma.

MINIMALIST BOTTLE. Its bottle, similar to a block of glass, adopts a pristine white color, and on its front we can see the name of the perfume and the brand's logo in striking black letters.