PURIFY Clarifying Shampoo by ICON is a purifying deep cleansing shampoo for all hair types.
This shampoo purifies and intensely cleanses the hair, leaving it totally free of residues or chemical products such as minerals or chlorine residues. Thanks to this deep cleaning, the hair will be fully prepared for the absorption of subsequent treatments or colorations.
After use, the hair adopts an extra volume and shine, and day after day rebalances its humidity levels and increases its strength and resistance to external aggressions.
It does not contain parabens and its formula does not alter the color.