WAKE UP THE BAD BOY IN YOU BAD BOY by
Carolina Herrera is an “Eau de Parfum” for men that is included in the Oriental family, launched in 2019 to create an alliance with GOOD GIRL, its feminine version and a great success in the perfumery sector.
A new vision of masculinity full of contrasts that embodies the duality of modern man. Impulsive and sensitive boys, heroic but vulnerable, who are not afraid to express their feelings at all times and show their multiple personalities.
Intense and balanced, just like the feeling of euphoria and calm that a storm gives us, the BAD BOY fragrance is here to stay, creating a new masculine stereotype, the CAROLINA HERRERA man.
YOUR WAKE. BAD BOY opens with seductive notes of black pepper, white pepper and bergamot. At the heart of the fragrance, cedar wood and sage bring a magnetic elegance but the real secret lies at the base of the scent, with the sensual combination of tonka bean and cocoa.
LIGHTNING. The silhouette chosen to give life to the BAD BOY bottle has been the lightning bolt, not by mere chance but because of its meaning. A meteorological phenomenon linked to storms that paralyzes everything when they explode. Lacquered with a glossy black color and with a robust golden base, symbolizing heroic strength.
ED SKREIN. Actor, rapper and singer, this is the face that gives life to BAD BOY. A boy who perfectly represents the values that perfume wants to convey, and who elegantly embodies the masculinity that the firm was looking for.
Translated by Google