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Facial toner refreshes, moisturizes and restores the skin's pH levels. It minimizes the appearance of pores, rejuvenates and revitalizes the complexion. But, despite all its benefits, this is one of the least known and least important steps for most people. If you are one of those who think that toner is not an essential step in a skincare routine, keep reading and we will explain why, without a doubt, it is essential to achieve a radiant and fresh face.
What is facial toner?
This is the second step in your facial routine, and you should always use it after cleansing if you want to prepare your skin for the next step: moisturizing. It provides an extra dose of nutrition and vitamins, helps close dilated pores, evens out skin tone, increases luminosity, prevents moisture loss, and improves blemishes and other skin problems such as rosacea or atopic dermatitis.
Its role is crucial because most cosmetics are formulated with acidic products, while toner soothes and promotes the pH balance of the skin. Especially in dehydrated skin , it helps restore the hydration, freshness and comfort it needs.

Benefits of facial toner:
1. Tones the skin and improves its firmness.
2. Minimizes enlarged pores.
3. Soothes, refreshes and activates circulation.
4. They balance the pH after facial hygiene, strengthening the skin barrier.
5. Improves blemishes and reduces excess sebum.
6. Nourishes and provides luminosity to the face.
How to apply toner?
After cleansing, on dry skin, apply the toner by patting it with a cotton pad. Ideally, apply it in circular motions to promote blood circulation in the area. You can also apply the toner directly with your hands, applying pressure with your palms, without rubbing. Wait a few seconds for it to be absorbed by the skin, and then you can apply the serum or moisturizer.
Add toner to your daily routine and we guarantee that you will notice your face brighter, with fewer imperfections, more radiant and hydrated, in no time. At Perfume's Club we have selected some of the best-rated and best-selling toners on our website. Remember to choose the one that suits the current needs of your skin type: dry, normal, combination or oily.