SÌ FIORI by Giorgio Armani is an “Eau de Parfum” that is included in the Floral Cyprus family, released in 2019 by Julie Masse.
A new reinterpretation of the classic SÌ that takes on a more fun tone, establishing itself as the first Cyprus Nerolí in perfumery. With this launch, the firm keeps alive that characteristic spark that distinguishes the Armani woman, claiming once again the power of women, their elegance and their capacity for choice and self-determination. Thus, with SÌ FIORE the figure of the woman gains even more strength leaving behind an indelible mark.
SÌ FIORE explores a new olfactory terrain, in which neroli takes center stage. Around this delicious flower, a dance of notes such as green tangerine and black currants begins, providing a very spring tone, and more intense aromas such as vanilla and white musk, responsible for generating an addictive and bewitching warmth.
ATTITUDES . This fragrance embodies the Armani woman, elegant, strong, with attitude, but also reveals her intimacy, emotion and sensitivity. A complete and successful woman, who shines among the multidud.
SPRING DAYS . With this launch the Italian fashion house welcomes spring. An ode to women and flowers perfect for day to day.
THE BOTTLE . The duality of the Armani woman is represented by two colors. Black symbolizes public life, success and power; and pink represents the heart, the most intimate side. In addition, the bottle incorporates a golden alliance, as a promise of eternity.