Kanebo cosmetics are probably the best known Asian beauty products in the West, alongside those of Shiseido. The famous Japanese brand Kanebo was founded in 1887 as a textile company specializing in cotton and silk. However, they began their adventures in body care as suppliers of pharmaceutical companies.
In the early twentieth century, the company began to worry about the anti-aging care and began making innovative developments in the sector. With this, in 1937, Kanebo entered the cosmetics industry successfully becoming the number one in Japan.
It was not until the 80s
that the brand came to the West through its well-known care line Sensai. Its success was immediate because it was the first range of cosmetics capable of acting deep into the skin, with visibly noticeable effects. Unfortunately, in Europe this is the only line that hasn't reached us, however Kanebo has numerous lines of cosmetic treatment at affordable prices, which are highly respected in their region of origin.
Another area in which this brand stands out is makeup. Kanebo makeup is exotic and extravagant out of the east, as it is influenced by the same character as their cosmetics in which "the fineness and delicacy" are the key to feminine beauty. This spirit is a legacy of the tradition of Japanese geishas, which today continue to cause a sensation in the West. [read more]