Schwarzkopf styling products. BC EXCELLIUM Silver Hair.Bc Excellium Beautifying Shampoo is the first complete care system for mature hair. Formulated with Q10 and pearl to neutralize yellow tones, add shine, enhance gray and white hair and restore youth to hair. Q10 + is a powerful coenzyme that is present in all cells of the human body and is essential for energy production and keratin production. Pearl extract is rich in natural marine minerals that produce fortifying effects. This shampoo gently cleanses and leaves hair shiny, free and full of vitality. Apply on wet hair creating a lot of foam, leave it to act for two minutes and rinse. Daily use.